Marketing Coordinator Mobility (Santiago)

ScopeScopeIn Solutions 2 GO Chile, we are looking for a highly proactive, organized, and tech-savvy Marketing Coordinator with a passion for consumer electronics. This role is key in supporting the development and execution of integrated marketing strategies focused on electronic products, enhancing their visibility across physical retail channels and e-commerce platforms. The role is also responsible for overseeing the team of field promoters and merchandisers, as well as managing the operations of the external agency that supports them. Additionally, this role will serve as an internal service partner to the Product, Sales, and MarketSpan business units, working closely with them to align marketing initiatives with commercial, portfolio, and positioning goals.ResponsibilitiesSupport the development and execution of marketing campaigns focused on consumer electronic productsCoordinate promotional and activation initiatives at retail points of sale and across e-commerce platformsOversee the implementation of POP materials, in-store displays, and activationsMonitor and analyze product and campaign performance across traditional and digital channelsManage e-commerce product content: descriptions, images, technical specifications, and SEO optimizationCoordinate with creative agencies and digital media partners for the creation of advertising campaignsSupport new product launches from planning to local executionDevelop campaign, sales, and ROI reports in collaboration with the commercial teamFollow up on marketing budgets allocated to each product line or campaignCoordinate the relationship with the external trade marketing agency, ensuring fulfillment of operational KPIs, store coverage, and weekly performance reportsAct as an internal service provider to the Product, Sales, and MarketSpan teams, aligning communication needs, point-of-sale visibility, and marketing support with business objectivesLead recurring evaluation, selection, and bidding processes for external agencies (creative, BTL, trade, digital), ensuring efficiency, quality, and strategic alignmentRequirementsBachelor's degree in Marketing, Communications, Business Administration, or a related field2+ years of experience in similar roles, preferably in consumer electronics companiesStrong knowledge of the retail channel and e-commerce ecosystems (Mercado Libre, Amazon, owned sites, etc.)Experience managing field staff (promoters, merchandisers) and working with external agenciesAnalytical skills to interpret campaign KPIs, sell‐out, market share, and consumer behaviorIntermediate to advanced proficiency in tools such as Excel, PowerPoint, Google Analytics, Meta Ads, etc.English proficiency: intermediate to advanced, especially in reading and writingKey SkillsStrong organization and multi‐project managementOperational leadership and field team coordinationEffective communication and cross‐functional influenceInternal customer service mindsetProactivity, strategic thinking, and attention to detailAdvanced knowledge of Microsoft Excel, PowerPoint, and CANVA #J-*****-Ljbffr Postúlate en Kit Empleo: kitempleo.cl/empleo/1dwmew